5 Ways Webware Helps Your Business Succeed

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Written by Sarah York

Webware is a leading cloud-based web platform designed for small and medium sized businesses. Businesses can use Webware and our expert support team to design, set up, manage, and grow a website or webstore.

Whether you’re starting an online business, taking your existing business online, or are ready to upgrade your website, Webware has all the key components for a successful digital business, all in one place:

1) Website

A website builds your brand, increases your business’s credibility and, ideally, will bring you more customers. But it’s a lot of work to build and maintain a website, even if you’re outsourcing the work.

Webware's Do-It-For-Me team will design a website to reflect your brand and give your customers an informative and easy-to-use online experience. Here’s how it works:

  • The Webware expert team will start from one of our beautiful website templates, get your inputs and preferences, and build a website that fits your business brand and needs.
  • Once it's built, you can run and manage the site yourself with our easy-to-use web-based tools.

With Webware, anyone can have a beautiful, mobile-friendly site at the lowest rates available, all within a quick delivery timeframe.

2) Webstore

Want to sell your products online? The Webware Do-It-For-Me Team will deliver a beautifully designed webstore, fully integrated with reputable payment gateways like PayPal and Stripe that support mobile-based transactions.

Site visitors can browse, add to cart, and make payments right from their smartphones, tablets or desktops, using our integrated, straightforward checkout process.

Then you can log into your Webware's Workspace to:

  • Manage your products, orders, and customers from one, easy-to-use online Workspace.
  • Create coupons to drive more sales and draw in customers.
  • Add apps from our App Store for additional features, like customer service chat, surveys and reviews.
  • View reports on order activity, visitor stats, and referral sites, so you can keep tabs on your business.

Webware's platform gives you all the tools you need to digitally manage your ecommerce business, from one convenient place.

3) Blog

Blogging significantly increases a website’s SEO and lands your business higher in Google search results. Whether you’re selling online or promoting your business with a website,Webware's blog platform is a great way to increase traffic to your website. It’s also a great place to link to content on your website and products/services on your webstore.

Your customers will experience a seamless transition between your website and blog, while you enjoy the convenience -- and SEO benefits -- of managing both from the same platform.

4) Social Store

Use social media to get your fans onto your website and convert them into buying customers! With the Facebook Store feature on Webware, you can sell your products on your business Facebook page.

Consumers love to research their potential purchases online and frequently ask their social networks for advice. Your Facebook fans can easily view your products on your Facebook page, and share them with their social networks. This will increase your reach and allows you to harness the power of word-of-mouth through social media.

Facebook store on an iPad

When your fans want more information, or are ready to make a purchase, they click on the product from your Facebook Store and are taken to your website.

Social media is vital to online success - increase your web traffic and engagement with Webware’ Facebook Store.

5) Loyalty Program

Once your fans become customers, it’s important to treat them right to keep them coming back. With Webware's loyalty program, you can award points to customers who register with your website and/or make purchases. And you can decide how customers can redeem their loyalty points. A Loyalty Program helps increase customer satisfaction, customer retention and brand loyalty.

Conclusion

In today’s world, it’s imperative for businesses to have an online presence, and your website is the heart of it all.  But a static website alone is not enough. 

If you’re selling products online – whether it’s physical products, professional services, or takeout menu items – you need a secure, easy-to-use ecommerce store.  And extras like a blog, loyalty program, and social links are now critical elements to success.

And even for those businesses who are not conducting sales online, you still need your customers to find your website, learn about your business, gather the information they need to make an informed decision, and follow your call to action.

Webware's, with our team of experts, will design and setup your online business and give you the tools you need to manage it, all with minimal cost and effort to you.  For more info, start a free trial or contact us.

The all-in-one platform that gives your business a web presence you're proud of without the headache you’re used to.